Reigning Formula 1 World Champion Lando Norris has teamed up with Race Against Dementia to help accelerate dementia research.
The charity, founded by Sir Jackie Stewart, brings the speed, precision and teamwork of Formula 1 into dementia science. Researchers are paired with motorsport experts to help accelerate learning and decision-making.
“Knowing Jackie and hearing how openly he speaks about the impact dementia has, really highlighted how many people this disease affects” said Lando.
“Supporting Race Against Dementia felt important because of that, and hopefully I can help raise awareness and support the work being done to drive progress forward.”
At this weekend’s Canadian Grand Prix (22-24 May) Lando will wear a one-off helmet inspired by brain science.
The design visualises the loss of synapses in the brain – the tiny connections that allow brain cells to communicate. A healthy adult brain contains hundreds of trillions of these synapses but the diseases that cause dementia gradually damage these connections.
“As soon as the visor goes down, your brain is processing huge amounts of information,” Lando said.
“You’re reacting and adapting constantly. Learning more about how the brain works, and the impact dementia can have on those connections, helped shape the whole look and feel of the helmet.”
To purchase a mini replica of Lando’s Race Against Dementia helmet go to Lando.store. Every helmet bought supports the fight against dementia.
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